
ABOUT US
When Influence meets Connection
Founded in 2013, The Dan Markin Company is considered the premier partner when it comes to leveraging the power of influence to achieve better business results.
Our methodology, developed by our Founder, Dan Markin, is rooted in his formal education in psychology and over 20 years of experience in sales and leadership. As a B2B sales professional Dan had a consistent track record of success. He then moved into executive leadership positions and used the science of psychology and the art of human behavior to lead others to achieve breakthrough results.
TRAINING PROGRAMS
Backed by Psychology, Designed to Empower
Our programs are designed to empower sales professionals, leaders, intraorganizational teams, and individuals to communicate more effectively, lead with confidence, and connect authentically with the people around them. We dive deep into the human psychology of influence, giving you proven techniques rooted in behavioral science — not just theory.
Proven Results
With thousands trained globally and a 98% overall satisfaction rate,
our approach doesn’t just work — it sticks.
"I’ve taken countless sales trainings. Dan Markin’s program was the first that actually changed how my team and I think and communicate."
CHRIS S. | SVP SALES, PAACAR
Where Art meets Science
We bring together the art of communication and the science of the human psyche, helping you apply influence in ethical, authentic, and highly effective ways.
We Work With:
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Sales professionals looking to close more deals by building trust and credibility
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Leaders who want to inspire teams and drive change
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Internal teams that need to align, collaborate, and communicate more effectively
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Anyone who wants to better understand others and create meaningful connections








